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	<title>Direct Selling - Luce and Associates &#187; Writing</title>
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	<description>Direct Selling Consultants</description>
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		<title>Time is Running Out for Your 2012 Event!</title>
		<link>http://luceandassociatesblog.com/luce-and-associates/dick-wilson/time-is-running-out-for-your-2012-event/</link>
		<comments>http://luceandassociatesblog.com/luce-and-associates/dick-wilson/time-is-running-out-for-your-2012-event/#comments</comments>
		<pubDate>Wed, 07 Sep 2011 20:36:46 +0000</pubDate>
		<dc:creator>Dick Wilson</dc:creator>
				<category><![CDATA[Dick Wilson]]></category>
		<category><![CDATA[Events]]></category>
		<category><![CDATA[Writing]]></category>

		<guid isPermaLink="false">http://luceandassociatesblog.com/?p=908</guid>
		<description><![CDATA[No, that’s not a typo in the headline. If your company is like most, you just held your annual event in August or July.  The memories are still fresh, but won’t be for much longer.  Which means now is the time to actively collect the quotes, impressions and testimonials from your 2011 attendees that will [...]]]></description>
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		<title>How to Create an Event Schedule, Part 1</title>
		<link>http://luceandassociatesblog.com/luce-and-associates/dick-wilson/how-to-create-an-event-schedule-part-1/</link>
		<comments>http://luceandassociatesblog.com/luce-and-associates/dick-wilson/how-to-create-an-event-schedule-part-1/#comments</comments>
		<pubDate>Mon, 30 May 2011 21:47:57 +0000</pubDate>
		<dc:creator>Dick Wilson</dc:creator>
				<category><![CDATA[Dick Wilson]]></category>
		<category><![CDATA[Events]]></category>
		<category><![CDATA[Writing]]></category>

		<guid isPermaLink="false">http://luceandassociatesblog.com/?p=855</guid>
		<description><![CDATA[Back in January I wrote about your “The Big 3,” the trio of basic commitments that are the starting points for virtually all of your conference planning.  The Big 3 are your theme, budget and schedule.  And of those 3, your schedule is the one component that will require the most ongoing time and attention. [...]]]></description>
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		<title>How to Write an Audio/Visual Request for Proposal, Part 2</title>
		<link>http://luceandassociatesblog.com/direct-sales/how-to-write-an-audiovisual-request-for-proposal-part-2/</link>
		<comments>http://luceandassociatesblog.com/direct-sales/how-to-write-an-audiovisual-request-for-proposal-part-2/#comments</comments>
		<pubDate>Wed, 20 Apr 2011 15:06:44 +0000</pubDate>
		<dc:creator>Dick Wilson</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[Dick Wilson]]></category>
		<category><![CDATA[Direct Sales]]></category>
		<category><![CDATA[Events]]></category>
		<category><![CDATA[Writing]]></category>

		<guid isPermaLink="false">http://luceandassociatesblog.com/?p=828</guid>
		<description><![CDATA[In my last blog we explored the reasons for considering an outside a/v company vs. an in-house supplier.  Now it’s time to deal with the RFP (Request for Proposal) document itself.  BEGIN WITH A BRIEF OVERVIEW I like to begin with a very brief overview of the event, its “who, what, where &#38; when.”  Be [...]]]></description>
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		<slash:comments>2</slash:comments>
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		<title>Let Word do Your Work</title>
		<link>http://luceandassociatesblog.com/direct-sales/let-word-do-your-work/</link>
		<comments>http://luceandassociatesblog.com/direct-sales/let-word-do-your-work/#comments</comments>
		<pubDate>Thu, 10 Feb 2011 22:52:19 +0000</pubDate>
		<dc:creator>Dick Wilson</dc:creator>
				<category><![CDATA[Blog]]></category>
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		<category><![CDATA[Direct Sales]]></category>
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		<category><![CDATA[Writing]]></category>

		<guid isPermaLink="false">http://luceandassociatesblog.com/?p=748</guid>
		<description><![CDATA[Learning to record a macro may take a few minutes the first time you do it.  But believe me, once you know how, you’ll love how quickly you can accomplish those formerly repetitive typing tasks!
]]></description>
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		<title>How to Create Your National Conference Invitation, Part 1</title>
		<link>http://luceandassociatesblog.com/luce-and-associates/how-to-create-your-national-conference-invitation-part-1/</link>
		<comments>http://luceandassociatesblog.com/luce-and-associates/how-to-create-your-national-conference-invitation-part-1/#comments</comments>
		<pubDate>Thu, 20 Jan 2011 23:13:08 +0000</pubDate>
		<dc:creator>Dick Wilson</dc:creator>
				<category><![CDATA[Dick Wilson]]></category>
		<category><![CDATA[Events]]></category>
		<category><![CDATA[Luce and Associates]]></category>
		<category><![CDATA[Writing]]></category>

		<guid isPermaLink="false">http://luceandassociatesblog.com/?p=670</guid>
		<description><![CDATA[Creating a good invitation takes a lot preparation and decision making.  But the result can be a key factor in building anticipation and ultimately, attendance at your event.]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Ready to Start Planning Your Big Event?  Begin with Your &#8220;Big 3&#8243;</title>
		<link>http://luceandassociatesblog.com/luce-and-associates/ready-to-start-planning-your-big-event-begin-with-your-big-3/</link>
		<comments>http://luceandassociatesblog.com/luce-and-associates/ready-to-start-planning-your-big-event-begin-with-your-big-3/#comments</comments>
		<pubDate>Mon, 10 Jan 2011 22:05:32 +0000</pubDate>
		<dc:creator>Dick Wilson</dc:creator>
				<category><![CDATA[Dick Wilson]]></category>
		<category><![CDATA[Direct Sales]]></category>
		<category><![CDATA[Events]]></category>
		<category><![CDATA[Luce and Associates]]></category>
		<category><![CDATA[Writing]]></category>

		<guid isPermaLink="false">http://luceandassociatesblog.com/?p=635</guid>
		<description><![CDATA[The Big 3- your schedule, your budget and your theme-- are the factors that set the course for your event. Now is the time to make sure they’re working for you, not against you!
]]></description>
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		<slash:comments>3</slash:comments>
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		<title>Trick Out Your Schedule &amp; Treat Your Attendees To An Event With A Surprisingly New Face!</title>
		<link>http://luceandassociatesblog.com/direct-sales/trick-out-your-schedule-treat-your-attendees-to-an-event-with-a-surprisingly-new-face/</link>
		<comments>http://luceandassociatesblog.com/direct-sales/trick-out-your-schedule-treat-your-attendees-to-an-event-with-a-surprisingly-new-face/#comments</comments>
		<pubDate>Thu, 28 Oct 2010 15:57:24 +0000</pubDate>
		<dc:creator>Dick Wilson</dc:creator>
				<category><![CDATA[Dick Wilson]]></category>
		<category><![CDATA[Direct Sales]]></category>
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		<category><![CDATA[convention]]></category>
		<category><![CDATA[copywriting]]></category>
		<category><![CDATA[events]]></category>
		<category><![CDATA[Schedules]]></category>

		<guid isPermaLink="false">http://luceandassociatesblog.com/?p=339</guid>
		<description><![CDATA[There are many ways you can approach your schedule.  But the one approach you definitely want to avoid is making your 2011 schedule an exact copy of what you’ve done before.  That’s no treat. ]]></description>
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		<slash:comments>0</slash:comments>
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		<title>An Effective File Naming Strategy</title>
		<link>http://luceandassociatesblog.com/luce-and-associates/dick-wilson/an-effective-file-naming-strategy/</link>
		<comments>http://luceandassociatesblog.com/luce-and-associates/dick-wilson/an-effective-file-naming-strategy/#comments</comments>
		<pubDate>Fri, 28 Aug 2009 13:34:50 +0000</pubDate>
		<dc:creator>Jennifer Fong</dc:creator>
				<category><![CDATA[Dick Wilson]]></category>
		<category><![CDATA[Writing]]></category>
		<category><![CDATA[copywriting]]></category>

		<guid isPermaLink="false">http://luceandassociatesblog.com/?p=105</guid>
		<description><![CDATA[Do you spend a lot of time looking for information that you already have? I do, even though I’m very careful about creating folders, subfolders and everything else you’re supposed to do to keep computer files organized. Usually if I can’t find what I need, the reason is often the same. It has everything to [...]]]></description>
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