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	<title>Direct Selling - Luce and Associates &#187; Direct Sales</title>
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	<link>http://luceandassociatesblog.com</link>
	<description>Direct Selling Consultants</description>
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		<title>Direct Selling in 2012 and Beyond</title>
		<link>http://luceandassociatesblog.com/luce-and-associates/direct-selling-in-2012-and-beyond/</link>
		<comments>http://luceandassociatesblog.com/luce-and-associates/direct-selling-in-2012-and-beyond/#comments</comments>
		<pubDate>Thu, 05 Jan 2012 17:26:00 +0000</pubDate>
		<dc:creator>cclark</dc:creator>
				<category><![CDATA[Alan Luce]]></category>
		<category><![CDATA[Blog]]></category>
		<category><![CDATA[Direct Sales]]></category>
		<category><![CDATA[Luce and Associates]]></category>
		<category><![CDATA[Sales Growth]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[Strategic Planning]]></category>

		<guid isPermaLink="false">http://luceandassociatesblog.com/?p=952</guid>
		<description><![CDATA[Our experience with a wide variety of US and international clients in 2011 has proven conclusively that the convergence of direct selling sales methodologies is continuing at a rapid pace.   It is almost impossible today to find a “pure” MLM marketing program or a pure one-on-one or a pure party plan.  Almost all companies today [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>A Key to Sponsoring Leaders</title>
		<link>http://luceandassociatesblog.com/luce-and-associates/a-key-to-sponsoring-leaders/</link>
		<comments>http://luceandassociatesblog.com/luce-and-associates/a-key-to-sponsoring-leaders/#comments</comments>
		<pubDate>Sun, 09 Oct 2011 16:54:13 +0000</pubDate>
		<dc:creator>lmoser</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[Direct Sales]]></category>
		<category><![CDATA[Lori Moser]]></category>
		<category><![CDATA[Luce and Associates]]></category>
		<category><![CDATA[training]]></category>
		<category><![CDATA[Direct Selling]]></category>
		<category><![CDATA[leadership]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[party plan]]></category>
		<category><![CDATA[party sales]]></category>
		<category><![CDATA[recruit]]></category>
		<category><![CDATA[sales]]></category>
		<category><![CDATA[sponsoring]]></category>

		<guid isPermaLink="false">http://luceandassociatesblog.com/?p=935</guid>
		<description><![CDATA[When working with field leaders, I’m often asked how to sponsor “good” people &#8211; ones who aspire to become leaders.  And on occasion, a leader tells me she only talks to people who “prequalify” as a solid prospective consultant. Ouch! I believe, without hesitation, that we can’t tell if someone will be wildly successful. We [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Upselling Can Work Against You</title>
		<link>http://luceandassociatesblog.com/luce-and-associates/upselling-can-work-against-you/</link>
		<comments>http://luceandassociatesblog.com/luce-and-associates/upselling-can-work-against-you/#comments</comments>
		<pubDate>Tue, 20 Sep 2011 14:39:27 +0000</pubDate>
		<dc:creator>lmoser</dc:creator>
				<category><![CDATA[Direct Sales]]></category>
		<category><![CDATA[Lori Moser]]></category>
		<category><![CDATA[Luce and Associates]]></category>
		<category><![CDATA[Sales Growth]]></category>
		<category><![CDATA[training]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[party sales]]></category>
		<category><![CDATA[upselling]]></category>

		<guid isPermaLink="false">http://luceandassociatesblog.com/?p=922</guid>
		<description><![CDATA[Hmmm, I never thought this would be a high priority topic – or even a blog topic at all.  But a recent incident made it come front and center. I was working on a training project out of town, and realized that I needed a car. Since I was already at the office, the company [...]]]></description>
		<wfw:commentRss>http://luceandassociatesblog.com/luce-and-associates/upselling-can-work-against-you/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>What&#8217;s Your Company&#8217;s Twitter Strategy?</title>
		<link>http://luceandassociatesblog.com/luce-and-associates/whats-your-companys-twitter-strategy/</link>
		<comments>http://luceandassociatesblog.com/luce-and-associates/whats-your-companys-twitter-strategy/#comments</comments>
		<pubDate>Mon, 25 Apr 2011 14:16:41 +0000</pubDate>
		<dc:creator>Jennifer Fong</dc:creator>
				<category><![CDATA[Direct Sales]]></category>
		<category><![CDATA[Jennifer Fong]]></category>
		<category><![CDATA[Luce and Associates]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[Strategic Planning]]></category>
		<category><![CDATA[Twitter]]></category>
		<category><![CDATA[Direct Selling]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[social media strategy]]></category>

		<guid isPermaLink="false">http://luceandassociatesblog.com/?p=847</guid>
		<description><![CDATA[Lots of direct sales companies have Twitter accounts today. The problem is, few companies seem to know what to do with them. Without a clear understanding of WHY the company has the account (besides, everyone else has one so we should too) companies are broadcasting a stream of ads, without anything to show for it. [...]]]></description>
		<wfw:commentRss>http://luceandassociatesblog.com/luce-and-associates/whats-your-companys-twitter-strategy/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>How to Write an Audio/Visual Request for Proposal, Part 2</title>
		<link>http://luceandassociatesblog.com/direct-sales/how-to-write-an-audiovisual-request-for-proposal-part-2/</link>
		<comments>http://luceandassociatesblog.com/direct-sales/how-to-write-an-audiovisual-request-for-proposal-part-2/#comments</comments>
		<pubDate>Wed, 20 Apr 2011 15:06:44 +0000</pubDate>
		<dc:creator>Dick Wilson</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[Dick Wilson]]></category>
		<category><![CDATA[Direct Sales]]></category>
		<category><![CDATA[Events]]></category>
		<category><![CDATA[Writing]]></category>

		<guid isPermaLink="false">http://luceandassociatesblog.com/?p=828</guid>
		<description><![CDATA[In my last blog we explored the reasons for considering an outside a/v company vs. an in-house supplier.  Now it’s time to deal with the RFP (Request for Proposal) document itself.  BEGIN WITH A BRIEF OVERVIEW I like to begin with a very brief overview of the event, its “who, what, where &#38; when.”  Be [...]]]></description>
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		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>The Best Strategy to Build Sales and Recruiting</title>
		<link>http://luceandassociatesblog.com/luce-and-associates/the-best-strategy-to-build-sales-and-recruiting/</link>
		<comments>http://luceandassociatesblog.com/luce-and-associates/the-best-strategy-to-build-sales-and-recruiting/#comments</comments>
		<pubDate>Tue, 08 Mar 2011 01:45:05 +0000</pubDate>
		<dc:creator>lmoser</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[Direct Sales]]></category>
		<category><![CDATA[Lori Moser]]></category>
		<category><![CDATA[Luce and Associates]]></category>
		<category><![CDATA[Sales Growth]]></category>
		<category><![CDATA[Strategic Planning]]></category>
		<category><![CDATA[Team Building]]></category>
		<category><![CDATA[training]]></category>
		<category><![CDATA[Direct Selling]]></category>
		<category><![CDATA[goals]]></category>
		<category><![CDATA[leadership]]></category>
		<category><![CDATA[party sales]]></category>
		<category><![CDATA[prospective leaders]]></category>
		<category><![CDATA[recruit]]></category>
		<category><![CDATA[sales]]></category>
		<category><![CDATA[sales training]]></category>
		<category><![CDATA[team Leader]]></category>

		<guid isPermaLink="false">http://luceandassociatesblog.com/?p=790</guid>
		<description><![CDATA[Do I have your attention? Sure hope so.  Because whether you are a sales representative in the field, a corporate sales leader or simply checking out the industry, this tip will serve you well. While exciting new products, elaborate trip promotions and “raise the roof” conventions can increase performance; the best overall strategy to build [...]]]></description>
		<wfw:commentRss>http://luceandassociatesblog.com/luce-and-associates/the-best-strategy-to-build-sales-and-recruiting/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Let Word do Your Work</title>
		<link>http://luceandassociatesblog.com/direct-sales/let-word-do-your-work/</link>
		<comments>http://luceandassociatesblog.com/direct-sales/let-word-do-your-work/#comments</comments>
		<pubDate>Thu, 10 Feb 2011 22:52:19 +0000</pubDate>
		<dc:creator>Dick Wilson</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[Dick Wilson]]></category>
		<category><![CDATA[Direct Sales]]></category>
		<category><![CDATA[Events]]></category>
		<category><![CDATA[Writing]]></category>

		<guid isPermaLink="false">http://luceandassociatesblog.com/?p=748</guid>
		<description><![CDATA[Learning to record a macro may take a few minutes the first time you do it.  But believe me, once you know how, you’ll love how quickly you can accomplish those formerly repetitive typing tasks!
]]></description>
		<wfw:commentRss>http://luceandassociatesblog.com/direct-sales/let-word-do-your-work/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Ignorance of Social Media Isn&#8217;t an Excuse Anymore</title>
		<link>http://luceandassociatesblog.com/direct-sales/ignorance-of-social-media-isnt-an-excuse-anymore/</link>
		<comments>http://luceandassociatesblog.com/direct-sales/ignorance-of-social-media-isnt-an-excuse-anymore/#comments</comments>
		<pubDate>Fri, 04 Feb 2011 14:01:06 +0000</pubDate>
		<dc:creator>Jennifer Fong</dc:creator>
				<category><![CDATA[Direct Sales]]></category>
		<category><![CDATA[Jennifer Fong]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[Direct Selling]]></category>
		<category><![CDATA[Luce and Associates]]></category>
		<category><![CDATA[sales force]]></category>
		<category><![CDATA[Strategic Planning]]></category>

		<guid isPermaLink="false">http://luceandassociatesblog.com/?p=728</guid>
		<description><![CDATA[Is your company engaging successfully through social media? Are people responding to your posts on your Facebook Page? Do people comment on your blog posts? When someone mentions your company online, are you aware of it, and respond when necessary? While a few companies might say &#8220;Yes&#8221; in our industry, unfortunately the vast majority will [...]]]></description>
		<wfw:commentRss>http://luceandassociatesblog.com/direct-sales/ignorance-of-social-media-isnt-an-excuse-anymore/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>How to Create Your National Conference Invitation, Part 2</title>
		<link>http://luceandassociatesblog.com/luce-and-associates/how-to-create-your-national-conference-invitation-part-2/</link>
		<comments>http://luceandassociatesblog.com/luce-and-associates/how-to-create-your-national-conference-invitation-part-2/#comments</comments>
		<pubDate>Tue, 01 Feb 2011 01:10:53 +0000</pubDate>
		<dc:creator>Dick Wilson</dc:creator>
				<category><![CDATA[Dick Wilson]]></category>
		<category><![CDATA[Direct Sales]]></category>
		<category><![CDATA[Events]]></category>
		<category><![CDATA[Luce and Associates]]></category>

		<guid isPermaLink="false">http://luceandassociatesblog.com/?p=718</guid>
		<description><![CDATA[A good invitation sets the tone for your national conference.  It not only conveys that pride you take in your event, it also reflects the respect and esteem you have for your sales force.  In short, it’s a powerful tool that’s yours to leverage.
]]></description>
		<wfw:commentRss>http://luceandassociatesblog.com/luce-and-associates/how-to-create-your-national-conference-invitation-part-2/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>The Content Challenge</title>
		<link>http://luceandassociatesblog.com/luce-and-associates/the-content-challenge/</link>
		<comments>http://luceandassociatesblog.com/luce-and-associates/the-content-challenge/#comments</comments>
		<pubDate>Tue, 25 Jan 2011 13:31:41 +0000</pubDate>
		<dc:creator>Jennifer Fong</dc:creator>
				<category><![CDATA[Direct Sales]]></category>
		<category><![CDATA[Jennifer Fong]]></category>
		<category><![CDATA[Luce and Associates]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[Direct Selling]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[Social Networking]]></category>

		<guid isPermaLink="false">http://luceandassociatesblog.com/?p=700</guid>
		<description><![CDATA[One of the keys to a successful social media marketing effort is good content.  Companies have to put out great content, and so does the salesforce.  The problem is, not everyone is a writer.  And so what you wind up with are a vast range of posts, some of which represent your company well, and [...]]]></description>
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		<slash:comments>0</slash:comments>
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